C-Suite Friday Poll: How are you balancing work, family, career or your business?

Women have a changing role today and it’s hectic to keep up with. Often times it seems as though pulling out the roller skates would be a useful tool to keep up with the many roles, responsibilities and tasks.

I’m told “women should find time for self and it’s important to take charge of goals,” and never settle yet it’s not that easy or is it?

I’m reaching out to other women to determine if you feel this way and asking for tips to share with others on how to balance work, family, career or businesses in this hectic 21th century.

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How Will You Finance Your Growth?

Turning Your Hobby Into a Business: Do You Have What It Takes?

Do you have a hobby? Have you ever thought about having the hobby evaluated to see if it could become a true money maker? Are you retiring soon, but not quite sure you are ready to do nothing? Are you over 50 and need a second career?

If these questions have sparked some kind of reaction, you should join us for a proven seminar showing you how to turn your hobby into a business. Register at CUNY Hunter College – Summer 2014! To register, please call the office of Continuing Education at 212-650-3850 or visit http://www.hunter.cuny.edu/ce.

Seminar Details:

June 25th 2014, 5.30pm – 9.30pm
I have an idea- now what? This seminar is for those who have an idea that they want to turn into a business. Ideal attendees are stay at home moms who want to earn some extra income, those who are currently unemployed or underemployed but need to earn some extra income and those average salaried employees who are sick and tired of working LONG hours or are an aspiring entrepreneur yearning for more MONEY, more TIME and more FREEDOM.

Attendees will:

1. Learn how to convert your hobby into a business.
2. Learn how to define your market.
3. Learn about how to estimate start up-costs.
4. Discover the characteristics of entrepreneurs.
5. Discover basic mistakes to avoid.
6. Learn about pricing, tracking, and taxes.

Moms For Profit Founder, Entrepreneurship Workshops Highlight CUNY Hunter’s Summer Seminars

Manhattan, N.Y. – Workshops on small business lending, customer service, and turning hobbies into businesses and remarks from Moms For Profit founder Valerie Samuel are among the top draws planned for the Summer Months in New York.

Every year CUNY Hunter offers outstanding business seminars and this year is no exception. Local business and civic leaders will be asked to attend the seminar offerings presented by Valerie Samuel to share experiences, programs, and opportunities.

If you are ready to turn your dreams into reality, or add some spark to your existing services – you’ll want to bring a friend, or your team – and register now! I look forward to meeting you. Here is a listing of the seminars:

CUSTOMER SERVICE TRAINING FOR MANAGERS (SECUSER) $99
July 9th 2014, 5.30pm – 9.30pm

Everyone in your organization touches customers. This seminar provides behavior-changing tools that may help retain customers, and helps managers and everyone in your organization better at working with customers by practicing skill building techniques in the areas of inspiring people, managing feedback, measuring service, and recognizing excellence.

Attendees will:
1. Learn how to master appropriate internal and external email communication.
2. Learn how to develop a professional and pleasant tone of voice skills for managing calls,
asking callers to hold, transferring calls, and taking messages.
3. Learn how to provide totally outrageous customer services to delight and retain in customers.
4. Learn how to get positive word-of-mouth referrals and how to bring your customers back.
5. Learn how to increase sales.
6. Learn how to stop losing customers and how to improve your company image.
7. Learn how to increase staff morale and how to decrease turnover.

FUNDING 101: LEARN HOW FUNDING WORKS (SEFU101) $99
July 2nd, 2014, 5.30pm – 9.30pm

This seminar helps business owners prepare their businesses for funding, consider the right investor(s), understand lending criteria, provides an overview of Governor Cuomo’s Start-Up New York Tax-Free Initiative for new and expanding businesses, and assists businesses with crafting the perfect loan package based on the funding source.

Attendees will:
1. Learn how to utilize credit to grow your business.
2. Learn who is eligible for the Start-Up NY initiative.
3. Learn about EB-5 Investors: Project Financing for U.S. Developers and Businesses.
4. Discover five surprising tips to help with compiling, tracking, and analyzing financials.
5. Learn about the Small Business Administration (SBA) changes to the 504 Program.
6. Experience pitching ideas in front of their peers to sharpen presentation skills.

HOW TO TURN YOUR HOBBY INTO A BUSINESS WITH LITTLE OR NO CAPITAL! (SEHOBUS) $99
June 25th 2014, 5.30pm – 9.30pm

I have an idea- now what? This seminar is for those who have an idea that they want to turn into a business. Ideal attendees are stay at home moms who want to earn some extra income, those who are currently unemployed or underemployed but need to earn some extra income and those average salaried employees who are sick and tired of working LONG hours or are an aspiring entrepreneur yearning for more MONEY, more TIME and more FREEDOM.

Attendees will:
1. Learn how to convert your hobby into a business.
2. Learn how to define your market.
3. Learn about how to estimate start up-costs.
4. Discover the characteristics of entrepreneurs.
5. Discover basic mistakes to avoid.
6. Learn about pricing, tracking, and taxes.

To register, please call the office of Continuing Education at 212-650-3850 or visit http://www.hunter.cuny.edu/ce

Intellectual Property (IP): The Forgotten Asset

For the last few weeks like many of you, I have been busy adjusting to the new school year, and I will admit it is taking some time.  While balancing the home front, I have also been busy with the office and making sure all of my business owners, and organizations are growing and expanding their companies, foundations and charities.

What I am finding is that even after we have packaged up their loan requests, which is a process normally taking up to twenty hours of work on my part, coupled with the endless time owners, operators or managers put in daily, is that many of the businesses are undervaluing their businesses, or organizations.  How you may ask?

When companies engage in commerce with the expectation of growing their brand, expanding their organizations, and increasing revenue, they may want to consider protecting all aspects and tools used relating to this growth.  Many organizations create logos, brochures, and stationary for their initial launch, and then may expand by including products, services, books, etc.

These tools or what’s commonly referred to in the industry as Intellectual property (IP) are often referenced as assets when bankers view them on the organization’s balance sheet.  Intellectual property refers to creations of the mind, and include copyrights, trademarks, patents, and servicemarks.  For your organization, the first step is to sit down with your board, trustees, and advisors to determine if you actually need these protections, and if so which kind.

For clarity copyrights are a form of protection provided to the authors of original works of authorship, such as music, journals, newspapers, software or books.  Trademarks and servicemarks are words, names, or symbols used to distinguish your goods from others. Lastly, organizations with the patience, have the opportunity to obtain patents. Patents are generally awarded to inventors with a term of 20 years.

Just in case your team has decided that you need IP protection, here a some quick tips and helpful resources:

Tips

  • It is expensive to obtain and maintain a patent. It can cost up to $1500 just to file a patent application, and that is with no legal assistance.
  • Legal assistance from an IP lawyer can provide invaluable assistance and experience with the filing process.

Resources

U.S. Copyright Office (http://www.uspto.gov/) – Their website provides separate databases that allow for free searching of a) existing and pending patents and b) active and inactive U.S. trademarks.

Google Patents (www.google.com/patents) – This tool also allows for free patent searching, and results can be limited by date, status and type.  Search results offer a better view of a patent’s accompanying drawings.  Also, results include current applications for patents as well.

Electronic Frontier (http://www.eff.org/issues/intellectual-property) – Information on copyright and IP law. Site includes case law summaries, white papers, and news articles.

Women In Business

Women In Business

Sunshine is all around this mommy, and her talent has gotten her noticed.  Just recently another popular nutrition blogger featured one of my clients to highlight her work, and her products which she sells to the popular 1-800-Flowers.com.

The name of the blog is KHNutrition.com. I wanted to share this with all of you so you are aware of the exposure and the great work our mompreneur’s and women in business are getting, and of course, to let you know that women mean business.

As we have new success stories I will share them with you. On the other hand, if you have success stories, we want you to share them with us!  In addition I thank Shernell Prescott from Palaite Pleasures in Brooklyn, NY! Shernell’s team provided the beautiful Fruit Bouquets in this awesome review! 

 
About KHNutrition.com:
KHNutrition.com is a blog focused on various food, health and nutrition topics written by registered dietitian, Kim Hoban. UVPM: 1,495

Managing Creativity & Innovation

Managing Creativity & Innovation

If you could think and act differently, what picture would you paint for yourself?  This is one of the questions I ask many of my clients, and often times they really have not ever had the time to think about it.  If your are reading this post right now, hopefully you will find a few reflective moments to “dig in” and really think about what you may do differently or better. 

Here are four quick questions for you to think about right now!

  • How will thinking differently increase the bottom-line?     
  • How do you use creativity to deliver new results?
  • How can I be more creative as a Small Business owner?
  • How do I lead and encourage creativity and innovation?

Here is a great quote from our President Barack Obama…

“Entrepreneurs embody the promise of America: the idea that if you have a good idea and are willing to work hard and see it through, you can succeed in this country. And in fulfilling this promise, entrepreneurs also play a critical role in expanding our economy and creating jobs.”

—President Barack Obama, January 31, 2011

Click on this link if you want to hear it for yourself: http://www.whitehouse.gov/economy/business/startup-america I look forward to hearing your responses. 

Enjoy.